About Victoria Hayes
Victoria Hayes grew up in Toronto, Canada. Her first major exposure to fashion was the television program "Fashion Television" hosted by Jeanne Beker. Hayes always loved art and design, but fashion took a backseat until her last year of pre-med with a realization that her passion for design outweighed her interest in pursuing a career in medicine. Hayes enrolled in summer courses at Central Saint Martins College of Art and Design and later at Parsons The New School for Design where she graduated with a BFA while winning the prestigious school's top honor, Women's Wear Designer of the Year in 2014.
Hayes enjoys a wide range of inspirations that are perpetually shifting; however, the notion of empowerment is always at the core of her design. Her aim is to make the wearer feel strong and confident, thus positively impacting interactions with the world. Her design signatures include astute attention to detailing with hand-painted prints, colorful silks and ornate embellishments all centered around the dichotomy of present-day womanhood: beautiful and aggressive, romantic yet protective, tough but precious.
Hayes is the 2019 recipient of the Fashion Group International's Rising Star Award for Womenswear.